In this video, Jennifer Aaker, General Atlantic Professor of Marketing at Stanford, shares her work on happiness and social technology. I particularly like her innovative, narrative approach. Enjoy the video: [vimeo 8402951] Your thoughts on happines...
In case you missed it, UK research firm BCS has published a study showing a clear link between ownership/use of IT and happiness. Sampling 35000 people globally, BCS found that IT provides people with an increased sense of freedom (+15%) and feeling of...